Marketing Articles

Image for: How to get back your Lost Customers

How to get back your Lost Customers

Everyone agrees that the customer is very important, however, only a handful of forward-looking companies in UAE spend the financial resources, effort and time required to develop a customer base…

Adam Howarth
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Image for: ADJUSTING POLICIES TO KEEP CUSTOMERS LOYAL

Adjusting Policies to Keep Customers Loyal

Policies are created to serve a purpose. Most times they work out well for people and there are scientific proofs to support them. However, we can sometimes break these policies…

Peter Friedman
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Image for: HOW TO USE CUSTOMER SERVICE AS THE POWERFUL MARKETING TOOL?

How to Use Customer Service as the Powerful Marketing Tool?

There are numerous marketing tools that are nowadays extensively used. Since recently, customer service has been regarded as one of them. In fact, some UAE companies include client service into…

Andrea Johansen
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Image for: Business man pointing to transparent board with text: Do you Kno

What You Have to Know About Your Customers

We all desire customers that are happy and loyal. However, there are some things that you have to know about your clients and how they think. The moment you know…

Lucas Nyberg
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Image for: How to increase Customers Retention

How to increase Customers Retention

The UAE business world of today is fiercely competitive, thus it is extremely important that you do everything possible to hold on to your customers. Customers who do not stay…

Namir Issa
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Image for: ESTABLISHING CUSTOMER – FOCUSED COMPANY POLICIES

Establishing Customer – Focused Company Policies

When policies and procedures are being developed for customer service personnel to adhere to, getting their input is extremely important. In any case, it is the client service agents that…

Ahmed Mebrahtu
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Image for: 10 MAIN RULES FOR EFFECTIVE CUSTOMER ACQUISITION PLAN

10 Main Rules for Effective Customer Acquisition Plan

According to a new global survey and interviews with major UAE players in the industry, the here we bring together the ten main rules for an effective plan on customers…

Rais Duran
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Some of our marketing articles are dedicated to the topic of advertising and creative technologies. The others are focused on customer service and successful communication. Our marketing news deals with questions related to customer loyalty. How to make your company more profitable? What is the best way to use CRM? How to distribute responsibilities between different members of your team? In our marketing articles, we touch upon each of these issues.